It’s worth considering what materials companies have switched to you during the extended period of high oil prices. Markets left to do their magic will signal to customers that plastic items cost more, and people will choose alternatives. Any sensible company would look at this and react. Better yet, the best companies should have foreseen the increased costs before the customer event sees the increased price. We should see some optimisations in alternative material manufacturing now that it might be cost-effective to invest in them.